Totto Founder Expresses Concern Over Colombia’s Economic Reality
Yonatan Bursztyn, founder of the iconic Colombian company Totto, recently voiced his surprise at the current economic conditions in Colombia. The remarks from the businessman, known for the popular backpack and accessories brand, come amid growing debate about the country’s economic challenges.
“‘No nos la creemos,’” Bursztyn stated, a phrase translated as “We can’t believe it.” The comment reflects a sense of disbelief regarding the prevailing economic circumstances. Totto, a well-known brand in Colombia and increasingly recognized internationally, has historically been a bellwether for consumer trends and economic sentiment.
The company, which offers a range of products including backpacks, luggage, clothing, and accessories, has been a fixture in the Colombian market for decades. Totto’s official website details its offerings, which also include items for pets. The founder’s statement suggests a broader concern among business leaders about the direction of the Colombian economy.
Bursztyn’s reaction, reported on March 13, 2026, by redmas.com.co, and previously on February 7, 2026, highlights the uncertainty felt by established businesses in the face of evolving economic pressures. The company provides options for online purchases with store pickup available within 48 hours in major cities.
Totto also offers various payment methods, including credit cards, Addi, and Keypago, to facilitate customer transactions. The brand’s commitment to customer convenience is further demonstrated through free shipping and return policies, as well as a loyalty program called Totto Members.
