HC ZUBR Přerov, a Czech ice hockey team, is considering a rebranding and is seeking input from its fans regarding a potential new identity.
The club, which currently competes in the Czech 1. Liga – the second tier of Czech hockey – announced on February 26, 2026, that it would hold a press conference to discuss the future of the organization and the possibility of changes to its logo and name. The press conference was livestreamed on the team’s YouTube channel.
This move comes as the team works to ensure the continued viability of professional hockey in Přerov. Maintaining the financial health of sports organizations is often crucial for community well-being and access to recreational activities.
In other news, two players with ties to HC ZUBR Přerov recently achieved success in women’s hockey. Eliška Benešová and Patrik Kleniar won gold medals in the Women’s Hockey Extraliga on March 28, 2026, playing for Valašské Meziříčí, which defeated the previously dominant Příbram team. Benešová is an athlete for Valašské Meziříčí and Kleniar served as the team’s head coach, having previously developed his skills within the Zubr organization.
The club also announced try-outs for players born in 2011 and 2012 on March 26, 2026, aiming to strengthen its teams in those age groups. Interested players were invited to submit applications via email to [email protected]. The try-outs took place on March 30, 2026, at the Zimní stadion Přerov.
HC ZUBR Přerov’s youth teams have also seen recent success. The younger players completed a series of games in Sweden in February 2026 without a single defeat, even when facing opponents with older players. Youth sports participation is linked to improved physical and mental health outcomes.
As of February 11, 2026, the younger players had won matches against Nittorps IK (10-5) and Grästorps IK (6-2). Key scorers in those games included Šubrt, Dvořák, and Kolařík.
According to Hokej.cz, as of April 2, 2026, Michal Tomeček leads the team in scoring with 27 points (12 goals and 15 assists), whereas Jiří Fronk is the top goal scorer with 15 goals. Rayen Petrovický currently has the highest average time on ice at 23:26 minutes per game.
The team’s general manager is Pavel Hanák, and Robert Svoboda serves as the head coach. HC ZUBR Přerov plays its home games at Zimní stadion Přerov, which has a capacity of 3,000 spectators, including 1,951 seats. The team is sponsored by the Zubr Brewery.
Further information about the club can be found on its official website and Wikipedia page.
