Rosa Chemical, the Italian singer, provocateur and dancer known for his boundary-pushing style, recently showcased his impressive automotive collection as a guest on the television program Scherzi a parte. The artist’s garage features two highly sought-after off-road vehicles, reflecting a blend of luxury and power that mirrors his public persona. This glimpse into the personal life of a prominent figure highlights the growing intersection of celebrity culture and automotive enthusiasm, a trend often amplified through social media and entertainment platforms.
Mercedes-AMG G63: 850 Nm of torque and an extreme price
Rosa Chemical’s Mercedes-AMG G63 embodies raw power. The vehicle boasts a 4.0-liter biturbo V8 engine, delivering 585 horsepower and a substantial 850 Nm of torque. Despite weighing over 2.5 tons, it accelerates from 0 to 100 km/h in just 4.4 seconds. This performance comes at a price exceeding €220,000 with optional features. The G63’s ladder-frame chassis and three locking differentials are derived from military technology, whereas the interior offers regal comfort with dual 12.3-inch MBUX displays and Nappa leather upholstery.
Images of the Mercedes-Benz G-Class date back to 2023, while more recent photos depict a Land Rover from the L663 generation. Unlike the older “cube” design of the Mercedes, the British vehicle exudes modern premium class. The Land Rover maintains impressive off-road capabilities while offering superior comfort thanks to its aluminum monocoque construction and independent suspension.
The Land Rover range offers solutions for every need, from the 3.0 mild hybrid to the high-performance OCTA model powered by a 4.4-liter biturbo V8 producing 626 horsepower. The OCTA can accelerate from 0 to 100 km/h in under 5 seconds and navigate through water depths of up to 90 centimeters, thanks to the sophisticated Terrain Response system. The starting price for the Land Rover is around €65,000, potentially doubling with V8 engine options. Despite the price and performance differences, both vehicles effectively capture attention, serving as fitting extensions of Rosa Chemical’s public image and willingness to challenge social norms.
Scherzi a parte: the last burnout
Rosa Chemical’s visibility and personality have made him a successful television personality. Following his appearance on Ballando con le stelle, he returned to television on March 23, 2026, as the target of pranks on Scherzi a parte, airing in primetime on Canale 5. This season, the program is hosted by Max Giusti, and concludes its season with a lineup of notable victims. Alongside the artist, Alessia Marcuzzi, Simona Ventura, Gianluigi Nuzzi, and Sal Da Vinci as well fell victim to the show’s elaborate pranks.
The show’s new edition sees Giusti not only as a host but also as a performer of original monologues and impersonations that accompany the footage of the pranks. With narration by Melina Martello and a new theme song by Planet Funk, the Mediaset flagship channel’s show has maintained audience interest. Rosa Chemical, typically in control behind the wheel, is now testing his composure in the absurd and unpredictable situations orchestrated by the show’s writing team.
