A surge in tourism is bolstering the economy of the Xinjiang region of China, particularly in the city of Altay, as travelers take advantage of discounted travel packages and favorable conditions at local ski resorts. The region is experiencing continued high demand even after the conclusion of the Spring Festival holiday, signaling a robust winter tourism season.
Altay is drawing visitors with promotions on flights, accommodations, dining, and ski passes. The area’s ski resorts are proving particularly popular, with one resort, Xiangguang Dao, being highlighted for its challenging slopes. Recent social media posts show skiers tackling the steep runs at Xiangguang Dao, described as the steepest groomed ski run in the country.
The increased travel activity is also impacting transportation infrastructure. A key north-south transportation artery in Xinjiang is experiencing increased traffic volume, facilitating the spring travel rush. This increased efficiency in transportation is contributing to the overall positive tourism experience.
Beyond skiing, the region’s cultural attractions are also attracting tourists. Reports indicate a growing interest in experiencing the unique cultural offerings of Xinjiang, with events and attractions showcasing the region’s heritage. The influx of tourists is providing a significant boost to the local economy and highlighting the region’s appeal as a winter destination.
The continued popularity of Xinjiang as a travel destination underscores the growing appeal of winter tourism in China and the region’s ability to capitalize on this trend. The combination of attractive travel deals, challenging ski slopes, and cultural experiences is proving to be a winning formula for attracting both domestic and international visitors.