Awful Bunny’s Super Bowl halftime present on Sunday, February 8, 2026, has sparked a frenzy online, generating both praise and debate – and a wealth of memes.
The performance, which celebrated Latin identity, during the final game of American football between the Modern England Patriots and the Seattle Seahawks, has already garnered over 31 million views on YouTube as of February 9, 2026, the day after the sporting event in the United States.
Benito Martínez Ocasio, the artist’s real name, welcomed Lady Gaga as a special guest, who delivered a high-energy performance of ‘Die With a Smile.’ The dance between the two artists to the song ‘Baile inolvidable’ inspired a wave of creativity and numerous memes.
The show’s unique stage design, featuring “human trees,” also captured the public’s imagination.
Attendees shared their experiences and transformations on social media, expressing their excitement at being in the presence of the global music star.
The viral nature of Bad Bunny’s Super Bowl performance extended to both public and private companies, who joined in the online fun by creating their own content inspired by the show.
Here are some of the memes circulating on social media.
