A changing of the guard may be underway in men’s tennis, but this weekend’s Australian Open final underscored a possibly larger shift: the evolving public perception of Novak Djokovic. Despite a loss to Carlos Alcaraz, who secured his career Grand Slam at age 22, the 38-year-old Serbian appeared to finally earn the widespread affection that eluded him for much of his dominant career. Columnist Jacob Johannesson analyzes how Djokovic’s relationship with fans appears to be warming as he approaches what coudl be his final season on tour.
Jacob Johannesson
Novak Djokovic, 38, has achieved nearly everything possible in his storied tennis career.
Except, perhaps, universal adoration.
That final barrier appears to have fallen.
This is an opinion piece. Analysis and viewpoints are the author’s.
Novak Djokovic suffered a tough defeat in the final – but ultimately won over the crowd.
Photo: ASANKA BRENDON RATNAYAKE /AP/TT / AP TT NYHETSBYRÅN
Jacob Johannesson
Novak Djokovic is in the twilight of his remarkable career, with 2026 potentially marking his final season. The Serbian is widely considered the greatest tennis player of all time, but for years, he lacked the widespread popularity enjoyed by his rivals.
To truly become the “greatest,” a player needs charisma and a connection with fans that extends beyond the court. Rafael Nadal and especially Roger Federer consistently possessed that quality. Djokovic often found himself cast as the antagonist throughout his career, frequently booed during major finals, particularly when facing Nadal or Federer.
It became commonplace to dislike him, and at times, those feelings weren’t entirely unfounded. Many remember the controversial exhibition tournament he organized during the height of the coronavirus pandemic, drawing large crowds. His stance against vaccination also prevented his participation in the 2022 Australian Open.
The crowd was rooting for him
But time has a way of changing perceptions. As Federer and Nadal have stepped away from the game, Djokovic has continued to compete at an elite level and, increasingly, connect with fans. During his semifinal match against Jannik Sinner, the crowd was firmly in his corner – a rare and noticeable shift. Djokovic acknowledged the support, clearly relishing the experience.
That momentum carried into Sunday’s final against Carlos Alcaraz. When Djokovic dominated the first set, the atmosphere was electric, with a majority of the crowd hoping to see him secure his 25th Grand Slam title and surpass Margaret Court’s all-time record.
From villain to fan favorite
However, as Alcaraz raised his level, Djokovic’s energy began to wane. The crowd’s enthusiasm followed suit. The young Spaniard had an answer for everything, showcasing a relentless defense that proved difficult to penetrate. Djokovic visibly tired, but the audience attempted to lift his spirits, with some success.
Ultimately, Alcaraz proved too strong. Carlos Alcaraz demonstrated why he is currently the world’s No. 1 player, earning a well-deserved victory. The win also means that, at just 22 years old, he has now completed the career Grand Slam, winning all four major tournaments.
What stands out most from this final is Djokovic’s transformation. From being the player fans loved to hate, he has finally earned their affection.
