A seemingly lighthearted discussion of dating preferences has ignited a debate in Sweden after influencer Hanna Friberg shared her personal “icks” – behaviors that instantly diminish attraction – on national television. The comment, made during an appearance on “Skavlan & Sverige,” drew swift and intense criticism online, prompting a public defense from Simona Mohamsson, leader of the Liberal Party.The incident highlights the growing influence of social media trends,like the “ick” phenomenon popularized on TikTok,and the sometimes-harsh reactions they can provoke,even in mainstream discourse.
Swedish influencer Hanna Friberg sparked a social media uproar this week after revealing her dating “icks” – dealbreakers that instantly kill attraction – during an appearance on the Swedish talk show “Skavlan & Sverige.”
Friberg specifically cited men who bring lunch to work as a turn-off, a comment that quickly generated thousands of critical responses online. The concept of “icks” has become a popular topic on social media platforms like TikTok, where users share their own quirky dating pet peeves.
The backlash against Friberg has drawn criticism from Simona Mohamsson, leader of the Liberal Party in Sweden, who publicly defended the influencer.
“It’s disgusting to see the hate being directed at Hanna for simply being herself. And people’s obvious lack of understanding of playful concepts like icks. Behave yourselves,” Mohamsson wrote on Facebook.
