LEGO is expanding beyond customary bricks wiht a new “Smart Play” system, signaling a major evolution for the 86-year-old toy company. The Danish toymaker is rolling out a range of new sets in early 2026, including partnerships with Star Wars and Pokémon, alongside this tech-integrated line designed too boost creativity and possibly reduce children’s screen time.Pre-orders for several new sets begin now, giving fans an early look at what’s to come from the iconic brand.
LEGO continues to innovate, even after decades in the toy industry, with a stream of new sets and strategic partnerships. The iconic brick-building company is already generating buzz with a wave of recently announced products that are proving popular with fans.
While many anticipated major LEGO reveals closer to the holiday season, 2026 is already shaping up to be a year of surprises. The company is expanding its catalog to cater to all ages and fans of popular culture franchises, but is also introducing a significant new direction with LEGO Smart Play. This technology aims to redefine the building and play experience by integrating intelligent bricks, bringing imagination and creativity to life in new ways. The Smart Bricks respond to actions with light and sound; Smart Tags instruct the bricks on how to react; and Smart Minifigures produce varied responses. LEGO says the goal is to encourage children’s creativity and reduce screen time.
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What are the new LEGO sets to grab early this year?
To showcase the new LEGO Smart Play range, the company is launching several Star Wars sets, including a Darth Vader’s TIE Fighter for $69.99 and a Duel on the Throne Room & A-Wing Starfighter for $159.99. These sets are available for pre-order now on the LEGO website for a March 2026 release, coinciding with the launch of the first LEGO Pokémon sets. This highly anticipated collaboration features products at various price points, such as an Eevee build for $59.99, a Pikachu and Poké Ball construction for $199.99, and a massive 6,838-piece replica of Venusaur, Charizard, and Blastoise for $649.99. A collection of Kanto badges is included with pre-orders of the larger set.
Click here to discover the LEGO novelties of 2026
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