Woori Bank CEO Jinwan Jeong outlined an aggressive growth strategy for 2026 during the bank’s annual management strategy meeting on January 23, signaling a renewed push for market share. The plan, revealed at a meeting held in Paradise City, Incheon, focuses on leveraging customer relationships and new technologies like artificial intelligence to boost profitability and expand services. jeong emphasized 2026 as a pivotal year for the bank, building upon progress made in the previous year.
정진완 우리은행장이 지난 23일 인천 영종도 파라다이스시티에서 열린 ‘2026년 경영전략회의’에서 지난해 성과를 점검하고, 2026년 경영 전략을 제시하고 있다. 우리은행 제공
Woori Bank aims to rapidly close the gap with its competitors and launch a “second leap forward” this year, according to CEO Jinwan Jeong.
Jeong made the statement on January 23 during the bank’s annual management strategy meeting held in Paradise City, Incheon. He emphasized that 2026 will be a critical year for demonstrating results, building on the foundation laid in 2025.
The bank outlined its 2026 business objectives as “growth with customers and a leap towards the future,” focusing on four key strategic areas: customer expansion, profitability enhancement, future growth initiatives, and responsible management. Jeong underscored the importance of a strong customer base, stating, “Transactions arise from customers, and accumulated transactions generate profits.”
Woori Bank plans to enhance its specialized channels for corporate and wealth management clients this year, and will leverage artificial intelligence (AI) to improve operational efficiency and accuracy. The bank will also pilot “specialized consultation centers” based on a hub-and-spoke model, catering to the needs of salaried workers and small business owners. Furthermore, Woori Bank intends to offer new lifestyle convenience services through partnerships with companies like CU and Yanolja.
