Mora is offering free gypsy sticks with every order at its frituur locations through Sunday, according to a promotional announcement shared via Google News.
The Belgian fry shop chain said the limited-time deal is available at all participating outlets nationwide, with no purchase required beyond the standard order to qualify for the complimentary snack. Gypsy sticks — a popular Flemish street food made from spiced potato dough, often served with garlic sauce — are being handed out as part of a seasonal marketing push to drive foot traffic during the weekend.
Mora, which operates over 100 locations across Belgium and is known for its traditional frituur fare including fries, croquettes, and meatballs, did not disclose the expected volume of giveaways or any associated sales targets. The promotion runs until the finish of business on Sunday, local time.
The offer underscores Mora’s ongoing strategy of using low-cost, high-engagement promotions to strengthen brand loyalty and compete in Belgium’s crowded quick-service food market. While the company did not frame the initiative as a response to broader economic pressures, such tactics are commonly used by regional chains to maintain customer frequency amid fluctuating consumer spending.
No financial details or customer participation metrics were included in the original announcement. The promotion remains active through Sunday, with no indication of extension beyond that date.