Google is enhancing the Android calling experience with a new personalization feature rolling out within its Phone app. Dubbed “my Calling Card,” the update allows users to customize the appearance of their outgoing calls with profile images, names, and fonts-a move mirroring Apple’s existing “contact Posters” on iOS .Currently in beta for Pixel phones,build 204.0.852029473-publicbeta, the feature aims to add a layer of visual identity to phone calls and could impact how businesses engage with Android users [[1]].
Friday, January 9, 2026, 11:10 PM
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Google is rolling out a new and surprisingly personal feature within its Google Phone app, the default dialer on Android devices. Dubbed My Calling Card, the update fundamentally changes how your call appears on the recipient’s screen.
Previously, Google allowed users to customize incoming “Calling Cards” – how *you* see calls from your contacts. My Calling Card takes personalization a step further, allowing you to select a background image, display name, and even font, all of which will be visible to the person you’re calling *before* they answer. This represents a shift towards more visually-rich communication experiences on mobile platforms.
Inspired by Apple’s iOS Feature
The functionality closely mirrors Apple’s existing Contact Posters on iOS. Instead of a standard number or name, calls will now appear as a visual “calling card,” making it easier for recipients to identify and recognize callers. The feature is expected to be particularly useful for businesses calling Android users, providing a clear indication of their identity.
Currently, My Calling Card is available in beta – specifically build 204.0.852029473-publicbeta-pixel – and is limited to Pixel phones. However, given the Phone app’s pre-installed status on millions of Android devices, Google is likely to expand the feature to the stable version through a standard Play Store update.
