Cotonou, Benin, is set to play host to the penultimate stage of Les Nouveaux Boss, a pan-African entrepreneurial competition gaining international attention for its focus on supporting innovative buisness ventures.This Friday, ten entrepreneurs from Cameroon, Benin, Senegal, and Togo will pitch their ideas to a panel of experts as the television program narrows its field toward a Grand Finale later in January. Les Nouveaux Boss, created by TV5MONDE and WeMake Productions, aims to provide visibility and mentorship to Africa’s rising entrepreneurial talent, with the ultimate prize being the chance to secure investment from an international panel.
Cotonou, Benin, will host the final selection round for contestants on the television program Les Nouveaux Boss on Friday, December 26th. The competition, which aims to highlight and support African entrepreneurs, is nearing its climax as mentors prepare to choose the final participants.
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On Friday, Les Nouveaux Boss will arrive in Cotonou, the economic capital and largest city in Benin. Ten candidates from Cameroon, Benin, Senegal, and Togo will present their business ventures to mentor Claude Borna and two local experts, Raodath Aminou and Christian Jekinnou.
The projects showcased in this episode span a diverse range of sectors, including agro-food, cosmetics, cybersecurity, and digital technologies, reflecting the innovative spirit of a new generation of African entrepreneurs.
Following the presentations, only four candidates will receive a coveted “pass” granting them access to the next stage of the competition. They will join the twelve finalists already selected during previous rounds held in Côte d’Ivoire (episode 1), Morocco (episode 2), and the Democratic Republic of Congo (episode 3).
The selected entrepreneurs will then move to La Station, an entrepreneurial residence located in Grand-Béréby, Côte d’Ivoire, where they will undergo intensive training with mentors and industry leaders in preparation for the Grand Finale in late January.
A Panel of Beninese Experts
The final selection stage will be led by Claude Borna, an intrapreneur and innovator who also serves as the Director General of the Sèmè City Development Agency, an organization dedicated to fostering innovation and creativity in the region.
Joining Borna is Raodath Aminou, founder of the Entourage mentorship platform, which connects African experts with project leaders. Christian Jekinnou, founder of Fanaka&Co, a firm specializing in innovation and growth strategies for startups and established businesses, will complete the expert panel.
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Broadcast Schedule
Watch and re-watch on the free streaming platform TV5MONDE+.
Contact us to preview episode 4. |
About Les Nouveaux Boss
Created by TV5MONDE and WeMake Productions, Les Nouveaux Boss is the first audiovisual competition to provide global visibility to African entrepreneurs. Over eight episodes, broadcast in prime time in over 200 countries and territories, sixteen candidates will benefit from mentorship and guidance from exceptional experts to strengthen their projects and compete in the Grand Finale to convince an international panel of investors.
The program was welcomed in Côte d’Ivoire by Sublime Côte d’Ivoire, which provided exceptional resources for the competition. It was filmed in partnership with UM6P (Mohammed VI Polytechnic University in Morocco (scientific partner), Orange (telecommunications partner), Ecobank (banking partner), Visa (financial partner), and Air France (mobility partner).
Les Nouveaux Boss also benefits from the support of the French-African Foundation, the Alliance of Francophone Employers (APF), and Bpifrance.
About TV5MONDE
TV5MONDE is the world’s leading French-language general-interest television network. It has ten channels distributed in over 400 million households worldwide and subtitled in 12 languages, along with the TV5MONDE+ streaming platform available in 200 countries and territories, “fast” channels, mobile applications, and a presence on instant messaging and social networks. TV5MONDE also offers TV5MONDE EDU with its educational programs and thousands of educational resources based on audiovisual content for learning and teaching French.
