LG and Dolby are partnering to redefine home audio customization with teh launch of the H7 soundbar, the first featuring Dolby Atmos FlexConnect technology. This collaboration expands the accessibility of Dolby’s immersive audio to a wider range of consumers, offering unprecedented flexibility in speaker configuration-from simple setups to expansive 13.1.7 channel systems [[1]]. The new Sound Suite technology aims to deliver a premium, adaptable sound experience without the complexity of conventional home theater installations [[2]].
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- Dolby Laboratories and LG Electronics are collaborating to launch the H7 soundbar, the first to feature Dolby Atmos FlexConnect technology. This new offering, part of LG’s broader Sound Suite rollout, expands Dolby Atmos FlexConnect to a new category of audio devices, offering consumers greater customization options for their home entertainment setups.
Dolby Laboratories and LG Electronics are collaborating to launch the H7 soundbar, the first to feature Dolby Atmos FlexConnect technology. This new offering, part of LG’s broader Sound Suite rollout, expands Dolby Atmos FlexConnect to a new category of audio devices, offering consumers greater customization options for their home entertainment setups.
Dolby Atmos FlexConnect allows users to wirelessly connect speakers to their televisions, with the ability to add more speakers – or a soundbar – as their audio needs evolve. This modular approach to home audio is gaining traction as consumers seek more immersive and personalized experiences.
“With LG’s new Sound Suite and the latest line of televisions featuring Dolby Atmos FlexConnect, you’ll get premium sound that adapts to your space, without complicated setups or compromises,” said John Couling, Senior Vice President of Entertainment at Dolby Laboratories. “This reflects our commitment to enhancing the home entertainment experience and bringing Dolby innovations to more homes around the world.”
LG Sound Suite provides 27 different speaker configurations, ranging from simple two-speaker setups to a comprehensive 13.1.7 channel home theater system. These systems can incorporate the H7 soundbar, up to four M7 or M5 surround speakers, and a W7 subwoofer. Dolby Atmos FlexConnect is compatible with any television when used with the H7 soundbar as the primary device, and is also available through LG’s premium Dolby Vision 4K televisions – now with Dolby Atmos FlexConnect – when paired with M7 or M5 speakers or the W subwoofer.
“Together with Dolby, we are delivering audio flexibility for every home,” commented Lee Jeong-seok, Director of the Audio Division at LG Media Entertainment Solution Company. “By integrating Dolby Atmos FlexConnect with LG Sound Suite’s wireless modular design and AI-based tuning, consumers can personalize their setup and enjoy cinematic sound from anywhere.”
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