OPPO is redefining the retail experience with the opening of its redesigned flagship store in Jakarta’s Gandaria City on Friday, December 12, 2025.Moving beyond traditional sales models, the new space aims to cultivate a more immersive surroundings for consumers to interact with the brand and its technologies.The store’s concept reflects a growing industry trend toward experiential retail, with OPPO positioning itself as a leader in this evolving market within Indonesia.
OPPO has unveiled a redesigned flagship store in Gandaria City, Jakarta, on Friday, December 12, 2025, aiming to create a more engaging experience for urban consumers. The updated retail space moves beyond a traditional sales environment, positioning itself as a “Third Living Space” for relaxation, collaboration, and exploration of the company’s latest technologies.
The new store concept reflects OPPO’s broader vision of bringing technology closer to people, according to Patrick Owen, Vice President of OPPO Indonesia. “We want to create a place where people can meet, chat, try new things, and enjoy all the positive energy,” Owen said in a press release. This approach signals a growing trend among tech companies to invest in experiential retail, recognizing the importance of direct engagement with consumers.
The store’s design emphasizes openness and comfort, incorporating a café area, lounge, co-working space, and dedicated areas for community events. OPPO aims to create a more human-centered retail experience where technology isn’t simply displayed, but integrated into daily life. The company is positioning itself as a pioneer in technology-driven retail in Indonesia.
Adding to the innovative atmosphere, OPPO has integrated an interactive AI robot into the store. The robot is designed to greet visitors, provide information, and offer engaging interactions. This move highlights the increasing use of artificial intelligence to enhance customer service and create novel retail experiences.
Robot AI Menemani Pengunjung OPPO Flagship Store Gandaria City. Visitors can also experience 3D printing demonstrations, test out the latest OPPO devices, and access convenient after-sales service at an on-site service center.
To celebrate the launch, OPPO introduced “AI Park Cruise,” an interactive game that allows visitors to explore a futuristic “City of Tomorrow” envisioned by OPPO. The game features five activities – Future Citizen Hunter, Finding Ollie, Ollie Street Chase, 3D Creation Lab, and Find Your Shot – designed to showcase the potential of AI, imaging, and digital technologies in an engaging way.
Participants can utilize motion-tracking technology and the telephoto camera on the OPPO Find X9 Pro to complete challenges and explore interactive photo opportunities. “We want every visitor to feel how technology can be close and fun,” Owen explained. “This is our way of introducing the future in a warmer and more enjoyable way.”
Pengunjung Mencoba Games AR Interaktif di OPPO AI Park Cruise. Opening-day promotions include discounts on the Find, Reno, and A Series smartphones, special offers on the OPPO Watch with smartphone purchases, and a lucky draw with an OPPO A5 Pro as a grand prize, running from December 12, 2025, through December 14, 2025.
Find X9 Pro Hadir di Grand Opening OPPO Flagship Store Gandaria City. With the launch of the OPPO Flagship Store Gandaria City, OPPO reaffirms its commitment to delivering innovation that is both advanced and relevant to consumers’ lives. The store is designed as a space where technology, community, and creativity converge, offering a new destination for those seeking to experience the future firsthand.
For more information about OPPO Indonesia and the OPPO Find X9 Series, please visit the company’s social media channels and official website at https://www.oppo.com/id.
