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Still avoiding salads because of the cyclospora outbreak? Experts say you may need to wait a bit.

A Cyclospora outbreak is disrupting the produce market as shoppers pivot away from standard lettuce and businesses scramble to reassure consumers.

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Sources (6)

Where it stands

A widespread Cyclospora outbreak has impacted the fresh produce sector, causing a notable shift in shopper behavior. While some retailers report declining sales of traditional lettuce, other brands are observing an increase in interest as they emphasize the safety of their greenhouse-grown products.

Coverage from Inc.com, the New York Post, Newsweek, Dallas News, Slate Magazine, and Business Insider highlights the dichotomy in the market. Reports indicate that certain salad companies are actively issuing safety assurances to consumers to counter the negative trend.

The New York Post reports an 11% drop in lettuce sales at Stew Leonard’s. Moving forward, attention remains on whether consumer confidence will stabilize as brands continue to promote alternative greens and differentiate their safety standards.

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Answered

How has the Cyclospora outbreak affected lettuce sales?

Sales of lettuce have seen a reported 11% decline at Stew Leonard’s, though other brands note a surge in interest for their specific products.

What alternatives are being promoted to shoppers?

Coverage notes that some companies are marketing greenhouse-grown greens as safer alternatives to traditional options.

Are all salad companies reporting issues?

No, some salad companies have publicly stated that their products remain safe from the parasite.

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