Samsung Galaxy S26 Ultra Wins “Best in Show” at MWC 2026

by Sophie Williams
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Samsung’s Galaxy S26 Ultra Takes Top Honors at Mobile World Congress

Barcelona, Spain – Samsung Electronics Co., Ltd. Announced today, March 4, 2026, that its Galaxy S26 Ultra has been awarded ‘Best in Show’ at the Global Mobile Awards (GLOMO Awards) during Mobile World Congress (MWC) 2026. The annual GLOMO Awards, hosted by the Global System for Mobile Communications Association (GSMA), recognize outstanding innovations in the mobile industry. The ‘Best in Show’ category celebrates consumer-focused products that set a new benchmark for technology, and is considered the “gold standard” across the digital landscape, judged by over 200 independent analysts, journalists, and industry veterans worldwide.

 

 

Galaxy S26 Ultra: Best in Show

The Galaxy S26 Ultra earned the top prize for its seamless combination of advanced hardware and the intuitive One UI 8.5 software. Galaxy AI delivers adaptive, context-aware intelligence designed to simplify everyday tasks while prioritizing security and privacy. This represents a significant step forward in mobile AI, aiming to anticipate user needs proactively. The award underscores the growing importance of on-device AI processing for enhanced user experiences.

Samsung’s latest flagship too debuted the world’s first integrated Privacy Display, a breakthrough in screen engineering that offers users a more private yet vibrant viewing experience. Powering these advancements is a custom chipset designed to accelerate Galaxy AI performance, setting a new standard for effortless mobile experiences.

“The competition this year was exceptionally strong,” said Shaun Collins, chair of the MWC Best in Show 2026 judging panel. “We were looking for technology that is not only innovative and compelling, but truly pushes the industry forward. The Samsung Galaxy S26 Ultra stood out for exceeding the boundaries of mobile technology while delivering a significant impact in the real world. Its innovation in privacy, in particular, addresses one of the most important needs of today’s digital lifestyle: security, personal space, and trust.”

 

 

The MWC Best in Show judges noted that, among over 3,000 exhibitors, the Galaxy S26 Ultra distinguished itself by making future-forward innovation a reality. “While many technologies showcased at MWC highlight the future,” the panel stated, “What we have is a product that consumers can experience today.”

“We are honored that the Galaxy S26 Ultra has been recognized as ‘Best in Show’ at this year’s GLOMO Awards,” said Stephanie Choi, Executive Vice President and Head of Mobile eXperience (MX) Business Marketing at Samsung Electronics. “The Galaxy S26 Ultra is an agentic AI phone that signifies Samsung’s continued commitment to pushing our industry forward, and this recognition is especially meaningful given the extraordinary innovation on display at MWC.”

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