Offshore Gambling Sites Target Australians Using BetStop Self-Exclusion Register

Offshore gambling companies are circumventing Australia’s self-exclusion program, BetStop, by using third-party websites to re-engage individuals who have voluntarily restricted their access to gambling services.

The Australian Communications and Media Authority (Acma) has condemned the practice as “deeply concerning and opportunistic,” revealing that these websites are being paid commissions to direct users to overseas gambling agencies, primarily based in Curaçao. These sites are even providing advice on how to bypass the BetStop service, designed to block registrants from gambling, and in some cases, suggest individuals may have made a “rash decision” when initially self-excluding. The scheme, launched in August 2023, currently has 45,000 registrants, but only applies to Australian-licensed operators, creating a loophole exploited by offshore entities.

While Australian law prohibits offshore companies from directly targeting Australian consumers, there are currently no restrictions on third-party affiliates promoting their services for payment. Some websites promote a lack of regulation and generous “welcome bonuses” – inducements illegal in Australia – while others falsely claim enhanced security. “This is a clear example of predatory practices that aims to attract the most vulnerable,” stated Nerilee Hing, a professor at CQUniversity who researches affiliate marketing in the gambling industry. The practice raises concerns about the effectiveness of self-exclusion programs and the potential for increased gambling harm. For those struggling with problem gambling, resources are available through Gambling Help Online.

Acma is contacting the websites to inform them of Australia’s interactive gambling laws, and calls are growing for stronger regulatory powers to combat the issue. Martin Thomas, chief executive of the Alliance for Gambling Reform, described the situation as “gravely concerning” and a deliberate undermining of BetStop. Responsible Wagering Australia has also urged Acma to be given the power to block these sites and disrupt the affiliate networks fueling the problem, echoing recommendations from a recent inquiry led by the late Labor MP Peta Murphy regarding online gambling reforms.

Officials say they will continue to monitor the situation and explore all available options to protect vulnerable Australians from predatory gambling practices.