Apple AirTag 4-Pack on Sale for $64 Ahead of Black Friday
A four-pack of Apple AirTags is currently available for $64 on Amazon, a significant discount from the usual price of $99, offering consumers a cost-effective way to track valuable possessions.
The AirTags pair with iPhones and iPads, appearing in the Find My app and allowing users to locate items via a built-in speaker or by asking Siri. Beyond Bluetooth range – approximately 30 feet – Apple’s Find My network utilizes a vast network of Apple devices to anonymously detect nearby AirTags and report their location. This crowdsourced tracking operates passively in the background on other people’s devices.
When an item is marked as lost in the Find My app, the AirTag’s “Lost Mode” feature alerts the owner whenever another device in the network detects it, providing real-time location updates. The AirTag also supports NFC technology, allowing anyone with an NFC-capable smartphone to tap the tag and view contact information, facilitating the return of lost items. Sharing features allow up to five people to track a single AirTag, ideal for shared household items. For more information on how these devices work, see Apple’s support page.
Each AirTag is powered by a replaceable CR2032 battery lasting approximately one year, with the Find My app providing low-battery notifications. The trackers are also IP67 rated for water and dust resistance. This sale comes as consumers increasingly seek solutions to prevent loss and streamline recovery of personal belongings, a growing concern in densely populated areas according to a recent report by the NBC News Select team.
Apple has not commented on the duration of the sale, but the discounted price is available as of today, November 6, 2025.
Losing your keys, wallet or luggage creates instant panic and wastes hours of your day retracing steps or tearing apart your house. Apple’s AirTag solves this problem by turning everyday items into trackable objects through the Find My network. A single AirTag usually costs $29 but Amazon’s early Black Friday deal brings a 4-pack down to $64 from the usual $99 price. That’s $16 per tracker instead of $29.
How AirTags Work in Real Life
Each AirTag pairs with your iPhone or iPad with just a tap during setup, and immediately shows up in the Find My app amongst the rest of your Apple devices. An integrated speaker plays a sound whenever you trigger it through the app to help you locate items that are wedged between the couch cushions or deep in your bag. You can also ask Siri where your keys or wallet are, and the associated AirTag will start to beep-beep-beeping without your needing to open any apps.
The real magic happens when your item leaves Bluetooth range which extends about 30 feet in open space. Apple’s Find My network leverages hundreds of millions of iPhones, iPads, and Macs around the world that anonymously detect nearby AirTags and report their location back to you in a crowdsourced way. This kind of tracking works passively in the background on other people’s devices without them knowing or needing to do anything.
Lost Mode is the feature that turns on when you mark an item as missing in the Find My app. Immediately, the AirTag will alert you when any device in the Find My network detects it, and that provides real-time updates on where the item might be. You can also include a phone number with the AirTag, allowing a person who finds your lost item simply to tap their iPhone or any other NFC-capable smartphone on it and display your contact information to get in touch with you to return it.
The sharing feature lets up to five people track a single AirTag, which is perfect for household items that multiple family members use. Your partner can locate the shared car keys just as easily as you can, and everyone gets notifications if the item gets left behind. Each AirTag runs on a replaceable CR2032 battery that lasts about a year before needing replacement, and the Find My app notifies you when the battery runs low. The trackers are rated IP67 for water and dust resistance which means they survive splashes and brief submersion up to 1 meter for 30 minutes.
At $16 per AirTag in this 4-pack versus $29 individually, you’re getting the coverage you actually need at a price that makes sense.
