OnlyFans Goes to Business School

by Michael Brown - Business Editor
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OnlyFans Launches Business Classes Led by Lingerie Entrepreneur

OnlyFans is expanding beyond its adult content origins with the launch of business classes led by Rachael McCrary, founder of lingerie company Spice Rack and a former nude model.

McCrary will release four videos today, October 29, 2025, focusing on topics such as pitching investors, brand building, and the challenges faced by women entrepreneurs. She told sources that additional videos are planned, alongside a collaborative Spice Rack x OnlyFans clothing line slated for release later this year. This marks the platform’s first dedicated effort to provide content centered solely on business development.

“OnlyFans is a community of over 4 million creator businesses, so it makes sense that we are the perfect platform to share tips on entrepreneurship,” said OnlyFans CEO Keily Blair in a statement. McCrary, 48, shared that she connected with Blair at the Summit Baja tech conference last November, sparking the idea. Her own experience navigating the corporate world while carrying the stigma of her past as a SuicideGirl – a community of alt pin-up models – fueled her desire to empower other entrepreneurs. According to Inc., women-led companies receive a disproportionately small percentage of venture capital funding; only 1 percent of VC-funded companies were wholly led by women in 2024.

McCrary, whose company Spice Rack is backed by Sequoia Partners China and Mucker Capital, noted the unusual intersection of her background and business success. “Being naked on the internet and raising venture capital from the largest funds in the world is a very rare Venn diagram,” she said. The first two classes will be available for free, with subsequent courses requiring a subscription to McCrary’s OnlyFans page. The creator economy is rapidly evolving, and platforms are increasingly looking to diversify their offerings.

Officials stated that the platform anticipates further expansion into safe-for-work content, encouraging other creators to explore similar educational opportunities.

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